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Defining Your Value & Expectations, Prevents Disappointment

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Every entrepreneur has experienced the blood sweat and tears that go into getting a business beyond the start-up phase. You have a vision and people are just starting to notice. Momentum is picking up and you can finally feel the hard work starting to pay off. The day has come… you landed this amazing opportunity to sign a contract with … Read More

Why You NEED a Vacation

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I was sitting at my desk pondering a topic for this week’s weVENTURE EDGE article, watching the dolphins frolicking in the bay, and I was reminded how important it is to relax, unwind and take time off. I believe vacations energize the soul, educate the mind and expand one’s horizons. Clichés to be sure, but so true. Those who know … Read More

Women Who ROCK 2017

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Most of us can name a handful of women who have been positively influential in our lives. Maybe it was the mother who always encouraged you and shaped you into the person you are today. Maybe it was the teacher who believed in you and inspired you to go into a certain field. Perhaps it was a great boss who … Read More

Water Cooler Talk: Be a Trusted Source for Your Employees

Kathryn Rudloff Head Shot

Did you know employers rank as the most credible source of information on political and public policy issues – more than political parties, labor unions and the news media? Polling from the nonpartisan group Business-Industry Political Action Committee, or BIPAC, indicates a 2-to-1 margin of employees want their employer to share important policy information with them. Perhaps most importantly, 65 … Read More

Strategic Networking

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Just the other day, after leveraging a key contact to land a prime business opportunity, a friend posted on her Facebook, “Your network determines your net worth.” We all know the importance of networking in growing our brand, companies, and careers. For those of us who are introverts, the thought of actively networking can be daunting if not overwhelming. However, … Read More

The Power of Self Talk Tied to Business Success

Jennifer Sugarman, President and CEO, Cocoa Beach Regional Chamber of Commerce.

I am a firm believer that success in any capacity is tied to how we react to what life throws at us. None of us are in control over the challenges we will face, and there is no way to predict what will happen in our careers, but we certainly can control how we respond. Starting out in any career … Read More

FIT’s weVENTURE Announces Women Who Rock Recipients

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Honors to be Presented at March 14 Lunch in Melbourne     MELBOURNE, FLA. (February 7, 2017) – weVENTURE, a Central Florida-based organization founded at Florida Institute of Technology and focused on accelerating sustainable business growth for entrepreneurs, is pleased to announce the recipients of the 2017 Women Who Rock Awards in honor of Women’s History Month. The recipients will be recognized … Read More

Achieving Dreams Later in Your Career

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Being at the tail end of the Baby Boom generation, I should be winding down my career and preparing for retirement. After all, I have been a flight attendant for 36 years. But somewhere along the way, my childhood dream of owning a small boutique became a reality…and without too much thought or preparation I might add! What started out … Read More

Better This Year

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Have you ever had a book change your life? “Younger Next Year for Women” did that for me. In this book, authors Chris Crowley and Dr. Henry Lodge use scientific data to entice us to live the rest of our lives biologically younger and emotionally happier. “Decay is optional,” the authors write, if you choose to grow instead of to … Read More

Chart Your Course With Purpose As Your Rudder! A Navy Wife’s Tale

dee dee sheffield

What characteristics do you think a leader should posses? When I think about it, leaders need to think with vision and no preconceived notions. Leaders are fearless. As a young submarine commander’s wife, my leadership skills were put to the test. I had the unpaid, but expected job of being liaison to the ship’s families. Later, I became president of the … Read More