FLORIDA TODAY EDGE BLOG: The Most Important Question When Crafting a Business Plan, Why?

Posted by on Monday, July 18th, 2016 and is filed under .

B9322964724Z.1_20160717152519_000_G7NF0EAIF.1-0¬†Every¬†entrepreneur who is in the process of drafting their business plan must ask themselves, “why?” If you don’t, then what is your differentiating factor and the purpose of your plan?

Although business plans are a formality, they should not be treated as just that. Add personality and your passion to your plan, it will set it apart from the millions of others out there.

This week’s weVENTURE FLORIDA TODAY EDGE columnist Jeannette Kraar is president/CEO of Performance Management International, a highly acclaimed business consultant, trainer, speaker, author and former weVENTURE IGNITE 360 Program Director. Jeannette discusses the wit and whys of business planning. Read more here.